Cart 0

Congratulations! Your order qualifies for free shipping You are $125 away from free shipping.
No more products available for purchase

Subtotal Free

Shipping, taxes, and discount codes are calculated at checkout
anti-aging makeupcolor correctingeye primer

9 Makeup Habits Every Mature Woman Over 50 Should Know

Nikol Johnson sharing makeup habits mature women should know

Quick answer: The nine makeup habits professional makeup artist Nikol Johnson swears by for mature skin are: date and replace your mascara every three months, prime your lids before eye makeup, use a face primer (not just moisturizer), line your eyes invisibly between the lashes, switch to a lightweight BB or CC cream, color correct before you conceal, outline lips with a clear liner, rethink heavy lashes, and add warmth with blush and bronzer. The theme is technique over heavy product — small, repeatable habits that keep makeup looking fresh, not caked, after 50.

Key takeaways

  • Eye primer first is Nikol's highest-leverage habit — she has relied on it for about 16 years to make shadow look true and last all day.
  • Color correct before concealer so your concealer only has to conceal instead of turning muddy or gray.
  • Swap heavy foundation for a light BB or CC cream to let mature skin look fresh and natural.
  • A clear, invisible lip liner stops feathering without dictating your lipstick shade.
  • Add color with blush and a soft bronzer to bring a flat, one-dimensional complexion back to life.

Hey ladies! In this video, professional makeup artist Nikol Johnson shares nine makeup habits she has practiced for years — the same techniques she teaches the clients who sit in her makeup chair. None of them are about piling on more product. They are small, repeatable habits that make makeup look better, fresher, and more natural on mature skin. Here is the full rundown.

What are the 9 makeup habits mature women should know?

These are the nine habits Nikol walks through, in the order she shares them:

  1. Date your mascara and replace it every three months. Nikol labels each new tube with the open date and keeps a backup on hand, so her Volume Up Mascara is always fresh — old, dried-out mascara looks clumpy and can irritate the eyes.
  2. Prime your lids first. She applies Eye Primer to neutralize the eyelid before any shadow or liner so color reads true and wears all day.
  3. Use a face primer, not just moisturizer. After skincare, a primer like Fiercely Smooth Face Primer smooths texture and gives makeup something to grip.
  4. Line your eyes invisibly. Instead of a harsh black tightline, Nikol works a softer shade — dark chocolate, charcoal, plum, or navy — between the lashes to define and open the eye without adding weight.
  5. Choose a lightweight BB or CC cream. A light BB Crème lets skin show through instead of covering it with heavy foundation.
  6. Color correct before you conceal. Nikol reaches for her Just Peachy color corrector to cancel gray and blue under-eye shadows so concealer is not fighting discoloration.
  7. Outline lips with an invisible liner. Her Stay Put Lip Liner in Crystal Clear creates a border that stops lipstick and gloss from feathering — with no color of its own to clash.
  8. Rethink your lashes. Nikol finds strip lashes can look heavy on mature eyes and prefers lighter, more natural options placed underneath rather than on top.
  9. Add color to the face. She warms and revives the complexion with her new blush palettes and soft Crème Brûlée bronzer made for mature women.

Why does eye primer come first?

Nikol has used an eye primer for about 16 years — she calls it the number-one product in her line. Priming neutralizes the natural color of the lid so eyeshadow shows up true to the pan and stays put through a long day or event. She starts every tutorial the same way: primer from the lash line up to the brow bone, then shadow. Pair it with her invisible-liner technique — working a soft pencil between the lashes rather than drawing a heavy line — and mature eyes look more defined and more open without looking overdone.

How do color correcting and a lighter base help mature skin?

Two habits work together here. First, trade heavy foundation for a light BB or CC cream so skin looks fresh and revived rather than masked. Second, color correct before concealer. Nikol keeps three correctors — Just Peachy to cancel gray and blue tones, one for redness, and a deeper extreme-cancel shade for stubborn darkness. Correcting first means your concealer only has to conceal, so it does not go muddy or gray. Choose a corrector that matches what you are actually trying to neutralize, and patch-test any new product before applying it all over.

What is the easiest way to look more awake and healthy?

Add color. Nikol says the single best habit a mature woman can adopt is warming up the face, because skin can start to look flat and one-dimensional. She shares how her own mother felt she saw only beige in the mirror until blush and lip color brought her face back to life. A soft cream or powder blush plus a gentle bronzer creates a lit-from-within glow without streakiness. Nikol designed her Crème Brûlée bronzer specifically for mature women who usually shy away from bronzer for fear it looks fake or too much.

The bottom line

The through-line across all nine habits is technique over quantity: prime, correct, define, and add warmth instead of layering on heavy product. Adopt them one at a time — attach each new step to something you already do — and they will quickly feel automatic. Ready to build your own routine? Explore Nikol's face and eyes collections, and browse the full range of color correctors that make concealer work smarter.

Frequently Asked Questions

What is the single most important makeup habit for women over 50?

According to makeup artist Nikol Johnson, it is applying an eye primer first to neutralize the lid before any shadow or liner. She has relied on this step for about 16 years because it makes eyeshadow look true to color and last all day. It takes only seconds and changes how every other eye product applies and wears.

How often should you replace your mascara?

Nikol replaces mascara about every three months. She labels each new tube with the date she opened it so she knows exactly when to toss it, and she buys two at a time so a fresh backup is always ready. Old, dried-out mascara looks clumpy and can increase the risk of eye irritation.

Why should you color correct before applying concealer?

Color correcting neutralizes discoloration first — peach tones cancel gray and blue under-eye shadows — so your concealer only has to conceal rather than fight the color. Nikol finds that skipping this step often leaves concealer looking muddy or gray on mature skin. Correct first, then apply a thin layer of concealer, and patch-test new products.

How do you stop lipstick from feathering into fine lines?

Trace the border of your lips with a clear, invisible lip liner before applying color. Nikol's Crystal Clear liner creates a barrier that keeps lipstick and gloss from bleeding into fine lines, and because it has no color of its own it works with any shade you own. Some people also lightly fill the lips for extra hold.

What eyeliner shade and technique work best for mature eyes?

Nikol avoids harsh black on mature eyes and defines with softer shades like dark chocolate, charcoal, plum, or navy. Instead of a heavy tightline, she works the pencil between the lashes to thicken the lash line. This defines and opens the eye without adding the weight that can look heavy as eyes change shape with age.

Should mature women wear blush and bronzer?

Yes. Nikol calls adding color the best habit for mature women, because skin can start to look flat or one-dimensional. A soft cream or powder blush plus a gentle bronzer like her Crème Brûlée warm the face for a healthy, radiant glow. The key is soft, strategic placement so it never looks streaky or overdone.

Bold, Fierce, Unapologetic logo